Given our modern lifestyle, it has become increasingly difficult to find healthy, natural yet delicious food. It was in the Summer of 2013, through our own personal quest for the right diet, that the idea for Fit ‘n’ Tasty was born with the goal of bringing food back to its roots and making it what it should be: simple, nutritious and delightful. Our goal is to offer healthy food options that prove to the skeptics that healthy and clean eating can be exciting and delicious.

From healthy meal programs to juice cleanse programs, Fit ‘n’ Tasty has promoted a large scale of offers to bring you the benefits of our local mother nature. And it’s when our founder Wendy discovered cold pressed juices in New York that she decided to launch her juicery in Switzerland, so that the well kept secret to a healthier life would no longer be a secret here!

Fit ‘n’ Tasty is a team proud to present its products, always looking for culinary novelties to impress your taste buds, all in a contagious joy and good mood!

Team production  Team production  Ederson working

Fit 'n' Tasty team

The Fit team, the Tasty team

Wendy portait

Wendy Vanhonacker – Founder
Wendy wants to eat healthy, but not at the cost taste. Well before Fit ‘n’ Tasty, it was mainly pasta, pasta and pasta… But after traveling around the world, she discovered the benefits of cold-pressed juices. And bam! Back in Switzerland, and seeing that this was not yet available, she decided to launch her own brand of cold-pressed juices, with a mission for sustainable products, i.e. local whenever possible! It is always a pleasure to discover the benefits of the nature around us!

She did all this with one goal in mind: To bring you delicious premium and nutritive juices for your daily life. And how? By keeping it simple, fresh and listening to your wishes!

Her pet peeve: She loves peanut butter and mayonnaise, but knows how to vary her pleasures to keep her figure and be in top shape!

And a team that is close to her heart: Wendy attaches great importance to the well-being of her team. She always listens to them and she advocates communication.

And what else? Oh yes, don’t forget her supportive husband and three beautiful boys who want Mummy Juice every morning :)

Ederson – Head of operations

Ederson take care of everything in the kitchen! From our suppliers to the production to always trying to satisfy your wishes! He thinks of every possible solution to every problem. He also loves debates, from the serious to the wacky, during lunch breaks!

Steve & Kevin– Production

Our little elves, with a strong grip, press and mix our little elixirs. Always motivated, dedicated and smiling. They make work fun, because you are never as efficient than when you can laugh with your coworkers. We can count on them!

Alison – Customer care & logistics

The queen of multitasking, whether in her professional or personal life, she is always on the go! Indeed, Alison manages her tasks tightly, always with a smile on her face, no details is left. She has character and always available when you have a problem.

Karin – E-commerce & customer care

Karin is our magician. She knows everything, takes care of everything, manages everything down to the last detail! She listens to your every concern and understands the intricacies of eCommerce sites.

Enora – Product & logistics development

Enora knows how to make parcels dance and juggle routes so that everything arrives on time, every time. And she does it all with a smile! She also brings her unique expertise and creative touch to every aspect of our product adventure.

Vania – Marketing & Social Media Intern

Vania shows you what goes on behind the scenes at Fit ‘n’ Tasty! From the photo in the forest with our most beautiful soups, to the punchy text on social media.


You will meet our lady if you run into one of our tastings!

And we also think of our collaborators who have seen Fit ‘n’ Tasty grow! Christine (our first employee who lived through the mini productions of a few juices a day), Célia (who remembers bottling and labelling by hand!), Ondine (who was on the lookout for improvements, creations and development of our beautiful products!) and ALL the extras we have had since 2014!

Our values

Tired of the industrially packaged foods, we want fresh and tasty meals! Given that we all have different tastes and needs, we offer a tailor-made service to you. We strive to blend both seasonal products from the region in order to provide a balanced and nutritious meal.

Passion: We are a team of deeply passionate individuals who both live and promote a balanced and healthy lifestyle. We believe that most people aren’t even aware of how amazing their bodies are designed to feel and have made it our mission to help you discover the new, healthy you.

Quality and Sustainability: Our goal is to provide only the highest quality of ingredients. This is why we prefer local and organic products whenever possible. Our juices are all cold-pressed, because it is the most gentle procedure and delivers the most nutrients. Our products are unprocessed and do not contain any additives or preservatives.

Premium Service: We aim to exceed our customers expectations by offering a highly personalized service and exceptional support. We know that embarking on a new health journey can sometimes be daunting, and this is why we are here to support you on every step along the way.